LaserPointCRM™ is the casino industry’s leading
automated database marketing solution. Built off intellectual
property used by The Fine Point Group to drive meaningful market
share improvements in dozens of markets including Las Vegas,
Atlantic City, Biloxi, Detroit, Washington, Oregon,
Pennsylvania, and Florida.
LaserPointCRM is a cloud-based Software-as-a-Service product
intended to package and automate best-in-class database
marketing at a price lower than a single sophisticated DBA.
LaserPointCRM is a trademark of The Fine Point Group