Frank Ellsworth has over 10 years of casino experience and brings a wealth of knowledge in information technology and gaming analytics to The Fine Point Group. Prior to joining FPG, Frank served as a database marketing analyst with the Hard Rock Hotel & Casino in Biloxi, Mississippi. In this role, he led several guest facing initiatives including those related to advanced marketing kiosks, algorithm-based direct mail campaigns and virtual drawing technology. Frank specializes in helping clients use advanced database analytics to drive increases in revenue and profitability. Prior to his work in the gaming industry, Frank worked as the Director of Information Technology for one of the largest general contractors in the Gulf Coast Region.
